On the runway, Victoria Beckham presented a fall collection based on the idea, in her words, that "Everything is not what it seems."
"It's all 360 degrees - nothing is flat," she said in a post-show interview backstage. "You look at a structured coat from the front, and then from the back you see this beautiful pleat. Or you're looking at a dress, and then the whole back is missing."
The collection was almost entirely black and white, with an emphasis on ruffles and pleats, and a fondness for a single gold chain draped across a garment.
Beckham said she was trying to incorporate changes in her clothes, but not so much as to alienate her regular customer. "It's about satisfying my sense of creativity, but also giving our customer what she wants," she said.
After the show, Beckham spoke about building a stronger presence in New York. But she made clear that the couple won't be moving to Miami - even though David Beckham just confirmed a few days ago that he plans to become owner of a Major League Soccer expansion franchise there.
"Just because David has a club in Miami doesn't mean we are moving to Miami," she said. "We're based in London and that's where the kids go to school. "
Seated next to the Beckham family were Vogue editor Anna Wintour and her daughter Bee Shaffer.
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