Don't be surprised if you start seeing a handsome crop of scruffy men popping up everywhere.
'Movember' is officially underway, also known in some circles as 'No shave November.'
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The annual event asks guys to grow a moustache during the month of November to raise awareness about men's health issues, including testicular and prostate cancers.
The campaign which began in Australia has found a lot of love here in the United States, where beard enthusiasts are aplenty.
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Last year, Movember participants raised more than $16 million, 78 percent of which was donated to U.S.-based men's health programs.
The rules are simple:
- Sign up to participate in Movember
- Spend 30 days to grow out your moustache
- Raise funds for men's health by soliciting donations from friends, family and colleagues
For more information, head over to the Movember website and sign up.