The rain and online shopping have not stopped holiday shoppers. Experts expect about 166 million people to do their shopping this weekend.
ABC13 was at Galleria as many doors opened at 5 a.m. on Black Friday, and lines wrapped around the stores.
SEE MORE: Survey shows Houstonians are expected to spend nearly $1,600 per household this holiday season
Houstonians expected to spend almost $1,600 for holidays, survey shows
Some local store owners hope some of that success translates to Small Business Saturday.
In Galveston County, some small business owners say they're seeing more sales than last year. They tell us they've been using social media to help spread the word.
Last year, shoppers spent about $23 billion on the Saturday holiday.
SEE RELATED: Houston's Top 10 Local Shops
Top 10 Local Shops in the Houston area
According to Bankrate, nearly 60% of Americans intend to shop small.
American Express says more than half of Gen-Z and Millennials actively search social media to discover new small businesses.
SEE ALSO: Houston small businesses remain open on Thanksgiving looking to boost their revenue
Small businesses remain open on Thanksgiving looking to boost revenue