'Jeopardy' champion's unique strategy brings success

Arthur Chu's four wins set off a firestorm of tweets for his unorthodox method.

While the typical contestant often sticks with one category and goes from top to bottom, Chu jumps around the board and hunts down the Daily Doubles, which are typically found in the bottom two rows, and keeps them for himself -- even if he doesn't know the answer.

He's won almost $103,000 on the show.

Get more on this story from ABCnews.com.

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