HOUSTON, Texas (KTRK) -- How does a lifetime supply of free groceries from H-E-B sound? Well, one lucky Texan is going to have the chance to score big during Super Bowl Sunday.
The Texas-based grocery store chain is rolling out the sweepstakes on its new My H-E-B app. The contest will launch with the debut of the company's Super Bowl commercial starring actress Eva Longoria.
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The game will begin as soon as the commercial airs between the third and fourth quarters of the game.
To enter the sweepstakes, participants must download or launch the My H-E-B app and log into their account to play the in-app game. Participants will need to pay close attention to the 60-second commercial because the game will ask users to pick the 10 H-E-B products featured throughout.
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