The grocery chain said in an effort to make sure all customers have access to the products they need, H-E-B is limiting the purchase of brisket, ground beef and fresh ground beef patties per shopping trip/transaction.
Customers are only allowed to purchase one brisket, and are being limited to a two package combination of either ground beef, fresh beef, or fresh ground patties.
Other store chains have similar rules in place. Kroger has added temporary purchase limits on fresh ground beef, poultry and pork. Sprouts is asking shoppers to limit their purchase of fresh beef, ground beef, fresh chicken and fresh pork to two per customer.
President Donald Trump signed an executive order last month to order meat processing plants to stay open amid concerns over growing coronavirus cases and the impact on the nation's food supply.
"H-E-B has a strong supply of meat product for our stores," said a spokesperson at the time. "Product limits are in place to protect the supply chain and ensure all customers have access to the products they need and leave some for their neighbors."
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