Vitaminwater cries uncle, switches back formula

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Friday, August 1, 2014
Bottles of the Coca-Cola company's Vitaminwater drinks
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NEW YORK -- Coca-Cola is reversing course after fans of Vitaminwater complained about the drink's new sweetener.

The Atlanta-based company promised Thursday the drink would go back to its previous taste after fans flooded Vitaminwater's Facebook page with negative comments. The reversal comes just a few months after Coca-Cola had changed the sweetener in the drink to a mix of sugar and stevia, a low-calorie sweetener known for its metallic aftertaste.

"Our fans haven't had the greatest things to say about it," said a statement posted on Vitaminwater's website.

The statement said the Vitaminwater that people "loved" would start appearing on shelves this fall and be available nationwide by winter.