Read this before you give a gift card

Wednesday, December 24, 2014
gift cards holiday packaging
gift cards holiday packaging (Dec. 23, 2014/ABC7 News)
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Calling all holiday shopping procrastinators! If the thought of braving holiday crowds at the mall is driving you to go for gift cards, you're not alone.

Spending on gift cards is expected to hit a record high this year. But as easy as they are to buy, they can be inconvenient to use and even end up being worthless.

It's estimated that nearly a $1 billion worth of cards tucked away in drawers and wallets will go unspent this year.

The funds on gift cards won't expire within five years as they used to thanks to new regulations. But Consumer Reports says gift cards still don't make a great gift.

"One reason: fees. In the case of bankcards, fees can significantly chip away at their value," said Anthony Giorgianni with Consumer Reports.

Bank-issued cards with the Visa, MasterCard or American Express logo commonly have purchase fees that can run up to $5. Then there are dormancy fees that kick in after a year or so, like TD Bank's $2.50 each month. After 10 months of that, a $25 card is worthless.

If the card is lost or stolen, the replacement fee for a bankcard can be around $15.

"Cards issued by merchants typically don't have fees like bank cards. But we ding them on convenience, since you can use them only at the business on the card," Giorgianni said.

If you lose a store card or it is stolen, you're probably out of luck. Merchants aren't required to replace them and Consumer Reports found some who don't.

If you get a gift card this holiday season Consumer Reports says use it quickly. A better alternative may be cold hard cash.

"We give cash, checks usually, to the family and they can spend it whatever way they want to," one consumer said.

Consumer Reports says another big drawback to gift cards is that you have no legal right to dispute charges made on them as you do with credit or debit cards.