For decades, the former game show host urged "Price Is Right" viewers to spay or neuter their pets. After he retired from the show, he donated $2.5 million to renovate a Los Angeles building that will become the West Coast headquarters of People for the Ethical Treatment of Animals.
PETA officials and Barker will be on hand Thursday for a red carpet, all vegan, dog-friendly grand opening.
The Bob Barker Building on Sunset Boulevard has a new art deco fatade, a rebuilt public sidewalk and eco-friendly cork floors, and will have rooftop solar panels.
It will house PETA's media, marketing, youth outreach and campaign departments.