Starting next month, people will be able to scan in their bottles and cans at machines that look like fancy ATMs -- to work toward rewards like half off a hotel stay.
The companies wouldn't say how many containers it will take to earn such a prize.
PepsiCo's Jeremy Cage leads the Dream Machine Recycling Initiative. Cage says the program gives consumers convenience and short-term gratification.
PepsiCo promises to donate to the Entrepreneurship Bootcamp for Veterans with Disabilities as part of the program.