Photographer and jury member Marton Szipal says Friday evening's competition is "long overdue" and it's time for Hungarian women to care more about their appearance.
Contestants are at least 18 years old and there's a special category for women over 30.
The winner of the contest will get an apartment, the first runner-up a car and the second-runner up diamond jewelry worth 2 million forints ($10,800). The plastic surgeons of the top three winners will also receive awards.
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